Online Gambling Press

Lasseters’ Affiliate Programs to be Featured at CAP Euro

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The Lasseters online casino and Sportsbook affiliate programs will be featured at the upcoming CAP Euro conference to be held in London from January 24th to 27th, 2008. As longstanding partners of the Income Access affiliate network, Lasseters will be represented by their program's affiliate manager at the Income Access booth, number 43.

With the recent addition of several new games at Lasseters Casino, including the exclusive slots 'Cupid's Bow', 'Ancient Wonders', and 'World Cup Heroes', as well as a new ten-hand video poker game, 'Ten Hand Jacks or Better' the affiliate program has added a wide suite of accompanying creative tools to promote these new additions. Lasseters also offers their affiliates industry-leading support with their multilingual player options and database of geo-targeted creative, in addition to creating individually personalized landing pages for specific traffic demographics.

The Lasseters Sportsbook also has some recent program updates which will be highlighted at the upcoming conference; namely the implementation of a new increased commission structure for affiliates. Affiliates will now receive revenue share commission on a tiered structure based on the number of new depositing players referred each month. The base commission level starts at 20%, with subsequent tiers of 25% and 30% when an affiliate refers more than 5 or more than 10 new depositing players respectively. In addition, a $25 CPA commission will be added for each new player referred that generates a minimum of $100 in revenue within their first month.

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